In this CPA Practice Advisor article BKR International has identified ways for all firm professionals to convert leads into clients. Read it at Leads into Clients .
“Professional staff out in the field are often the eyes and ears of the firm. They’re in the best position to look for or listen for opportunities to expand services and relationships,” says Maureen Schwartz, executive director of BKR International. “It’s important for them to understand how to make the most of their position.”